Jump to Main ContentJump to Primary Navigation
leicestertigers.comMattioli Woods Welford RoadContact UsTopps Tiles
News

Tigers Introduce New Logo

Figure image
Leicester Tigers are pleased to announce the introduction of a brand new logo. The exciting new design will accompany all promotional and branding activity as we move towards what we hope will prove to be a hugely successful season in 2006/07.

The re-vamped logo will not appear on the current playing strips however, as the club are keen to ensure supporters who have already purchased kit will not be exploited in any way, shape or form.

"The new logo incorporates traditional aspects of the club, whilst ensuring that it provides a powerful and immediately recognisable identity," says Tigers' managing director, David Clayton. "Having just celebrated our 125th anniversary, we believe the time is right to update the Tigers brand and ensure that the club remains at the forefront of peoples' minds. We felt that our previous logo was slightly two-dimensional and we were therefore keen to make the design more eye-catching, without losing sight of our past or trying to be overtly trendy."