Moody, who won the competition with Tigers in 2007, is an ambassador for the Anglo-Welsh cup which is known for giving future stars their big break.
Last season George Ford played a key role in Tigers' winning the competition while Jonny May at Gloucester, Matt Kvesic at Worcester Warriors and Cardiff Blues' Rhys Patchell all figured.
Current England stars including Owen Farrell also got their break in the competition which is made up of all 12 Aviva Premiership sides and the four Welsh clubs from RaboDirect PRO12.
Moody, an ambassador for LV=, is urging those given the chance this year to seize their opportunity.
"There will be a number of young guys at Leicester who will be given an opportunity because senior internationals are away," he said.
"It is very important that the majority of players when they are put in at the deep end step up and play.
"It's a great tournament and one which breeds young talent."
The LV=Cup. Watch the next generation break through.
Tigers kick-off the defence of the LV= Cup against Saracens at Goldington Road, Bedford on Friday night (7.30pm kick-off).
Tigers' first home game in the tournament is against London Irish at Welford Road on Sunday, November 18 (3pm). Home games in the pool stages of the LV= Cup are included in the Tigers season ticket. Match tickets are on sale now from the ticket office, on 0844 856 1880 and online by clicking here