Premiership Rugby today announced a new official partnership with Singha Beer, which confirms the
premium Thai lager as the new title sponsor of the Premiership Rugby 7s Series.At a formal ceremony in Bangkok the new deal was sealed establishing the Singha Premiership Rugby 7s Series, which will run for the next three years, starting this summer.
The Singha Premiership Rugby 7s Series will be broadcast live on BT Sport. It is the only 7s tournament contested by all 12 Premiership Rugby clubs.
Singha Beer will be available at Welford Road and the other 11 Premiership Rugby Clubs throughout the Aviva Premiership season and will be prominent throughout the Singha Premiership Rugby 7s Series this summer.
Dominic Hayes, Premiership Rugby commercial director, said: "We are delighted to welcome another world-class brand into the Premiership Rugby family.
“We look forward to developing the Singha Premiership Rugby 7s Series and forging a long term successful partnership.”
Piti Bhirombhakdi, managing director of Singha Corporation Ltd, said: "Through this partnership with Premiership Rugby, Singha Corporation aims to further promote the Singha brand throughout the UK
“We share similar values – courageous and strong in character and we are confident that this is the beginning of an exciting and successful partnership between Premiership Rugby and Singha for years to come.”
Dates and venues for the Singha Premiership Rugby 7s Series will be announced this week. Keep an eye on the Tigers website for details.
News
Premiership Rugby toast Singha beer
3 March 2015 09:00

Share this article
Articles
Premiership Rugby toast Singha beer
3 March 2015 09:00
Prima Tiger Cup calendar for next season
Five Cubs included in RPA U23 Team of the Season
26 May 2022 11:30
Steward scores double at the RPA Awards
25 May 2022 22:00
ROARwards membership tops 10,000
27 May 2022 13:23
Matchday hospitality at Premiership semi-final
27 May 2022 08:12
Renew now and keep your seat for next season
27 May 2022 08:29
Tigers Rugby Camps set for Italian summer
26 May 2022 13:09
Perkins included in England 18s squad
26 May 2022 15:01
Topps Tiles Try-Umph of the Month winner is...
27 May 2022 09:00
Browning named in squad for London Sevens
24 May 2022 13:57