Leicester Tigers are delighted to welcome Topps Tiles, Britain’s biggest tile specialist, as the club’s incoming main partner.
The partnership was revealed today with the launch of two new playing kits for the 2020/21 season which will carry the Topps Tiles logo across the chest.
Formed more than 50 years ago and with a national headquarters in Enderby in Leicestershire, Topps Tiles operates from more than 300 UK stores.
Richard Carter, Retail Managing Director of Topps Tiles (UK) Ltd, commented: “Topps Tiles is a business built on family values. For 57 years we’ve sold only the very best quality, on-trend tiles and have become the UK’s largest tile specialist. It therefore felt right to connect our brand with such a successful and iconic team in the world of rugby.”
As well as having their name on the team’s playing shirts, Topps Tiles will also appear on the matchday warm-up kit and significant TV assets including perimeter and LED board branding, and the media backdrops. Over the next couple of seasons, Topps Tiles will work closely with the players and supporters on a number of initiatives, with a large presence at Welford Road.
Andrea Pinchen, Tigers’ Chief Executive Officer, said: “We are delighted to welcome Topps Tiles as incoming main partners. They are a well-known national brand with strong connections to our city and we look forward to working with them.
“We look forward to developing a long-lasting relationship with the team at Topps Tiles. It is an exciting time at Tigers as we build for future success and it’s great to have support from such a successful and innovative partner.
“We would like to thank Pitch International for their assistance as part of this process.
“The club would also like to thank Holland and Barrett for their support over the last four seasons as they leave us upon the completion of the current season.”
See the website www.toppstiles.co.uk for the latest trends, tiling advice and examples of tiles in different rooms. Or visit Topps Tiles stores for expert advice on any tiling project or to design your room with the Visualiser. If you need a little more inspiration, follow @toppstiles on Instagram.
To see more about Tigers, Topps Tiles and the new club kits for 2020/21, check out the website at www.leicestertigers.com/NewLook from midday on Thursday or see the club app now.
New playing kit carrying the Topps Tiles logo will be available to pre-order from Monday, July 27.