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Ricoh Rugby Change Series goes live

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The Ricoh Rugby Change Series campaign was released today with an exclusive report examining the evolution of rugby available at www.ricoh.co.uk/rugbychange.

Delivered by Ricoh, Official Partner to Premiership Rugby, the series aims to identify and analyse the major changes in rugby that have occurred over the past decade, looking at the players, the behind-the-scenes strategy as well as how spectators view and consume the game.

Throughout the duration of the Aviva Premiership Rugby season, Ricoh will release videos giving more insight into the areas identified in the report including Kicking; Technology & Strategy; Gameplay; Laws; Player Physique, Training & Recovery; and Professionalism. Click below to watch the first video exploring the evolution of kicking.
Click here to watch the video.

The campaign is delivered in association with Premiership Rugby with support from Opta and Gilbert.