As part of a new look for Leicester Tigers – following the launch of 2020/21 team kits featuring new partners Topps Tiles and Samurai – keep an eye out for a fresh logo on some of the merchandise coming into the club shop soon.
A new ‘Tigers T’ logo will not replace the Tigers shield on playing shirts and training kit, but will appear on some lines of Tigers souvenirs, including caps and hats.
The bold, modern and striking ‘Tigers T’ has been developed by designer Gaz Nash at Welford Road and will make its debut soon on a new range of Samurai merchandise.
Chris Rose, head of brand at Tigers, said: “With the opportunity to take the retail business back in house and the launch of striking new playing shirts from Samurai, we are working on a number of creative ideas for the full range of merchandise and souvenirs for our supporters.
“The ‘T’ logo will provide a fresh look to items in the range and we think it will provide a striking and modern way to identify support for the Tigers.”